The ethical challenges that can come from blogs for media to consider would be that while blogs can contain facts and helpful information, can what's being said be trusted? Now this isn't the trust issues you might have about news networks, but issues that the information could be completely made up or solely based on opinion. The issue is whether or not to believe what's being posted as fact and then pass that information on saying so. And if a news agency does this the legal consequences that might arise if the info is false.
So when it comes to the matter of putting your information on the internet and what other people may be able to take from it I'm guarded with the things I post. Facebook and myspace do add to this problem in a way by allowing others to see what you post and form opinions about it. But that's where the nice privacy settings come into place. However those settings are restricting the exposure you could get. So if you want more exposure to what your blogging then you have to allow the opinions that might be formed about you. That's the price of putting your thoughts out there. Anyone can interpret them the way they want.
The reader has all the power. The reader must decide whether they can trust the source when they are reading it, when they are commenting on it, or when they are refering to it in their own blog. For regulated media the ethical problem is if their source for information is reliable and if they should pass along that information as being fact.
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